It is worth noting that this outstanding idea impressed all of Sweden! As part of the project, the organizers invited restaurants, bars, bakeries, and cafes in the hospitality industry to send their proposals for new ideas for the circular economy. At the same time, the ideas could relate to absolutely any aspect: digitalization in production, options for ideas for saving resources, increasing economic feasibility, improving the quality of soil for growing food on urban farms, processing food waste, etc. A lot of attention was also paid to the organization of long-term and trusting relationships between food producers and catering establishments.
In total, 40+ applications came from all over the country. However, the jury chose only those that paid particular attention to various aspects of sustainable development and the circular economy. Just imagine how strict and difficult the selection was! And yet the choice had to be made! The jury was most interested in the nationwide processing of wine corks, the model for agriculture in planetary boundaries, and cooking from food leftovers.
To be among the winners, the participants had to come up with ideas that could fully comply with the global sustainable development goals of the 2030 Agenda and be scalable. Also, the presented ideas had to feature a huge potential for implementation at all levels of the hotel business and catering. At the same time, the prospect for the implementation of such projects is short-lived. It also had to be taken into account when preparing the proposal. Victoria Roos, Head of Open Innovation at Electrolux Professional, makes clear that the company appreciates the opportunity to be part of 100% Circular. In this way, they will be able to share their experience and learn from the ideas of partners who will accelerate the transition to a circular economy in the future. Victoria is also happy about the fact that the idea found a huge response, and it became clear that the problem of sustainable development in the hospitality industry worries many of us!
The winners received innovative assistance from professionals and experts from the highest scientific strata of society. We are looking forward to the implementation of the selected ideas! This experience will show the commitment and willingness of humanity to take responsibility for the environment and the health of the planet. Electrolux Professional intends to continue to assist in the research of this kind and is ready to share experience and ideas, for which it joined the Advisory Board of the program.
Now it's time to take a look at the 100% Circular winners and their pioneering ideas:
The jury consisted of Swedish chefs and sustainability experts. Each member of the jury has in-depth knowledge of the circular economy and gastronomy. Consultants and other experts from various fields of research and science worked with them.
So, 100% Circular is an essential award for those who, like us, are committed to sustainable development and promoting the ideas of a healthy planet. We support and train our winners for six months. We need to transfer our knowledge to the involved professionals like ourselves. So that they can introduce these foundations to the broad masses of our society! The circular economy is the future of catering and hospitality. We want you to be aware of this with us! Our partners are White Guide, Stockholm Gas, Electrolux Professional, Ideon Innovation, RISE, and the Restaurant Academy. Together we can change our future!
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